Can OpenAI ChatGPT be used in Business Operations?
|OpenAI’s ChatGPT is a powerful tool that can be used for various business purposes. Its ability to understand and respond to natural language makes it an excellent tool for customer service, sales, and market research. Additionally, it can be used for tasks such as data entry, document summarization, and content generation. Businesses that adopt ChatGPT can improve their efficiency and effectiveness, resulting in increased productivity and revenue.|
What is OpenAI?
OpenAI is a for-profit artificial intelligence laboratory that conducts research in the field of AI. The company is focused on promoting and developing user-friendly AI that benefits humanity. Their notable project includes GPT (Generative Pre-training Transformer). GPT is a family of models that include ChatGPT which generates human-like texts and DALL-E which generates images from a prompt.
The organization was founded in 2015 by prominent figures such as Elon Musk and Sam Altman who pledged a whopping 1 billion dollars for research. Although Elon Musk left the organization in 2018, he still is a donor to the projects.
OpenAI has gained traction ever since its chatbot ChatGPT became public in December of 2022. Users have been storming to try out its text generation feature, even overloading the server at specific times.
The Technology Behind ChatGPT
ChatGPT is a language model that generates texts based on the data that the bot analyzes. In simple terms, it’s a robot that knows how to talk and write.
How does the AI learn to read and write?
The model is trained by exposing it to a large dataset of books, articles, and websites where the bot learns to recognize patterns and structures of human language. The machine-driven language program uses a statistical model to calculate the conditional probability of words, nothing more.
|For Example, If you were given a word to fill in: I just passed my final examinations. I feel so ____!|
It would probably be “happy” or “relieved”. The answer to this is straightforward to us humans but not for a bot. It does not understand human emotions so it is unsure whether you feel happy or angry or depressed.
This is why the AI uses machine learning to calculate the conditional probability of words that would suit the sentence. After a few calculations, it would assume you feel happy for passing your examinations and not “utterly devasted”. (with an exclamation mark)
Overall, ChatGPT learns human text patterns and structure to generate a text that looks grammatically and objectively correct. It has scoured millions and millions of paragraphs, articles, books, and repositories to be able to generate various types of stories, poems, codes, and essays.
How Can You Use ChatGPT For Your Business?ChatGPT makes an excellent tool for business purposes as it can understand and respond to customer inquiries. The model can be used to generate personalized marketing content, market research, customer services, and content generation. Advantages of ChatGPT in your businesses include
- Fast Customer Service
A bot does not need rest. Chat-based GPT bots can instantly answer user queries at any time of the day. It’s customizable too, so businesses can provide personalized responses to help serve their customers better. It can also follow back on previous questions with human-like responses. The bot also requires little to no capital at all, without the need for a human representative.
- Data Entry
Human capabilities are limited. They cannot remember or store a large number of data without a physical medium like a copy. Here, ChatGPT comes into play. With the chatbot, users can create their own customer’s digital identities and know about their previous inquiries, services, and feedback. This creates a unique interaction with users added on with the fact that the chatbot is capable of recalling millions of information in a few seconds.
- Healthcare and Education
Chatbots can objectively be a replacement for human interaction. They can recommend medicine, take data on diseases, and such. It cannot do as much for healthcare as it is not well optimized for it.
Since the bot is just a huge Wikipedia, it can access thousands of information at once. It’s a perfect source of educational materials and entertainment. Chatbots can make learning more engaging and enjoyable by providing a fun and interactive experience for students. Additionally, chatbots can serve as effective teaching assistants by grading assignments and creating interactive quizzes and activities for students.
ChatGPT’s open-source code can be used by people for their own commercial uses. It’s free and legal. One such use for the bot was found in coding. Since the bot can be used to code and debug, programmers altered the source code in a way that debugged a user’s code completely. Nowadays, we can find many such AI-based coders and debuggers online.
- Content Generation
ChatGPT can be used for the creation of new and unique content on specific topics without any need for humans. The bot can write descriptions, stories, blogs, essays, and literature with a single prompt.
While the bot can be used for content generation, users shouldn’t depend on it completely. According to google search advocate John Mueller, content created using artificial intelligence could be rendered spam. Spam content will lead to a penalty and the google bot is pretty good at identifying AI-generated content. ChatGPT should be used only as a basic reference or outline for your content.
The other drawback of ChatGPT in this department can be seen in its writings. It lacks human emotions and contexts. So in the end, your “new and creative” research paper could just be a random string of nonsense.
What Is The Best Way To Use ChatGpt?Try giving the bot an order instead of just a how-to question. While the bot will do exactly what you ask it to do, it will only display a text-based reply. You should try to make the best of the text-based reply. For Example, If I want help making a website, instead of saying “how to make a website” the correct prompt should be something along the lines of
ChatGPT can be used for writing codes, editing your grammar, writing stories, poems, articles, essays and so much more. Do not limit your queries just to how-tos.
And yes, the bot can also be used for how-tos as it compiles the best tips according to its algorithm.
Legal & Ethical Aspects of AI
Now we come to some concerns regarding the use of AI for your businesses. There have been some ethical and legal issues regarding the use of chatbot technology like ChatGPT.
Privacy is a major concern for any user chatting with a chatbot. While setting up your chatbot, businesses should ensure that they are complying with all relevant privacy laws and regulations that protect user data. This includes data collection, security, sharing, retention, and data anonymization.
What data is being collected?
How long is the data with the businesses?
Who are they sharing the data and for what purpose?
How safe is the data from a breach?
It is crucial for businesses to seek advice from legal and ethical specialists to guarantee adherence to all applicable laws and regulations. Users should also be well aware that they are currently talking with an AI and not a real human.
What Are The Limitations of ChatGPT?
The only limitation of ChatGPT is the fact that it’s a bot. A bot can only do what it’s instructed to do and ChatGPT is no different. In the end, it’s nothing but a language model trained by a data set. It lacks human emotions, the primary factor that determines any artwork or form. The bot does not have the capability to process the intentions and context of the work given to them as it merely builds texts in front of you that are statistically probable to be correct.
ChatGPT’s AI is limited to the world around itself and cannot create anything outside its training domain. It scours the web for answers to your prompts and shows you the result according to it. This fact can create biasedness or give rise to ethical concerns.
With the proper use of AI that is free for all, we can create newer ideas and innovations that ultimately will benefit us. The only question is if AI will replace human creativity and skills. As for how things are looking, humans are still far ahead. Well, at least a few years to come.