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Course Overview
A graphics design course provides a thorough introduction to the principles, techniques, and tools of visual communication. Students will learn how to use popular design software such as Adobe Photoshop, Canva, and InDesign, as well as typography, color theory, layout, and many other topics. The course’s goal is to provide students with the skills needed to create visually appealing designs appropriate for a variety of mediums and contexts, ultimately preparing them for careers or freelance work in the graphics design industry.
Course Module
Basic Course
This course is specifically designed for individuals who are new to graphic design and seeking to acquire fresh knowledge to enhance their skillset, ultimately boosting their career prospects.
- Overview of graphic design and its applications.
- Understanding the role of a graphic designer.
- Historical context and evolution of graphic design
- Introduction to design elements: line, shape, color, texture, and
typography. - Understanding design principles such as balance, proportion, contrast, and hierarchy.
- Applying principles to create visually appealing designs.
- Fundamentals of typography: typefaces, font families, and typographic hierarchy.
- Proper use of fonts for different design contexts.
- Kerning, tracking, leading, and other typographic adjustments.
- Exploring expressive typography and typographic trends.
- Understanding the color wheel, color harmonies, and color relationships.
- Psychological effects of colors and their impact on design.
- Color systems, swatches, and color management in design software.
- Effective use of color in design composition.
- Grid systems and their importance in design.
- Principles of visual composition and creating balanced layouts.
- Use of whitespace and alignment in design.
- Grid-based design and creating dynamic compositions.
- Introduction to image editing software (e.g., Adobe Photoshop).
- Basic image manipulation techniques like cropping, resizing, and retouching.
- Working with layers, filters, and effects to enhance images.
- Understanding file formats and optimizing images for different mediums.
- Introduction to vector graphics software (e.g., Adobe Illustrator).
- Working with vector shapes, paths, and anchor points.
- Creating logos, icons, and illustrations using vector tools.
- Understanding scalable vector graphics (SVG) and their applications.
- Introduction to vector graphics software (e.g., Indesign).
- Print design essentials: paper sizes, resolutions, and color modes.
- Designing layouts for brochures, flyers, posters, and other print materials.
- Basics of web and digital design: screen resolutions, responsive design, and user experience.
- Design considerations for websites, social media graphics, and mobile applications.
- Introduction to Canva and its features.
- Creating designs for social media, presentations, and print.
- Customizing templates and using stock images.
- Creating consistent brand assets using Canva.
- Understanding brand identity and its components.
- Creating logos, brand guidelines, and visual identities.
- Applying consistent branding across various design materials.
- Case studies of successful branding campaigns.
- Building a professional design portfolio.
- Selecting and presenting design works effectively.
- Showcasing design process and problem-solving skills.
- Tips for self-promotion and marketing as a graphic designer.
- Participating in design critiques and giving constructive feedback.
- Receiving feedback and incorporating revisions into design work.
- Developing a critical eye and improving design through iteration.
- Working with clients and understanding their design requirements.
- Managing design projects and meeting deadlines.
- Copyright, licensing, and ethical considerations in graphic design.
- Exploring career paths and opportunities in the field.
Advanced Course
This course is specifically designed for individuals who possess a basic understanding of graphic design and are looking to expand their knowledge and skills to further advance their career in the field.
- Experimental typography and expressive type treatments.
- Advanced typographic hierarchy and editorial design.
- Typographic layout for complex information and data visualization.
- Hand-lettering and custom typeface design
- Advanced color schemes and color psychology.
- Color symbolism and cultural considerations in design.
- Color grading and color correction techniques.
- Creating color palettes for branding and multi-channel campaigns.
- Advanced grid systems and unconventional layouts.
- Designing for multiple devices and responsive layouts.
- Gestalt principles and visual perception in design.
- Dynamic and interactive layouts using animation and motion design.
- Advanced photo retouching and compositing techniques.
- High-end image manipulation for advertising and editorial design.
- Non-destructive editing and advanced selection methods.
- Creating surreal and conceptual imagery
- Advanced techniques for creating complex illustrations and vector artwork.
- Mastering the Pen tool and bezier curves.
- Symbol libraries, brushes, and advanced shape manipulation.
- 3D modeling and rendering in vector software.
- Brand strategy and market research for effective brand positioning.
- Creating comprehensive brand guidelines and style manuals.
- Developing brand identities for large-scale projects and campaigns.
- Brand implementation across various touchpoints and environments.
- Introduction to user-centered design principles.
- Conducting user research and creating user personas.
- Wireframing and prototyping interfaces for web and mobile applications.
- Usability testing and iterative design for improved user
- Principles of packaging design and structural considerations.
- Materials, sustainability, and production techniques in packaging.
- Creating 3D mockups and visualizing packaging designs.
- Packaging regulations and requirements.
- Introduction to motion design principles and techniques.
- Creating animated logos, titles, and motion graphics.
- Keyframing, easing, and timing for smooth animations.
- Advanced visual effects and compositing in motion design.
- Designing books, magazines, and editorial layouts.
- Advanced print production techniques and prepress preparation.
- Working with printers, paper selection, and color management.
- Environmental considerations and sustainable print practices.
- Advanced portfolio development and curation.
- Building a personal brand as a graphic designer.
- Networking, freelancing, and entrepreneurial opportunities.
- Exploring advanced career paths in graphic design
- Collaborative design projects with industry partners or clients.
- Simulating real-world design challenges and working in teams.
- Professional presentation and client communication skills.
- Incorporating feedback and client revisions into design work.
